How might we design the next generation fiber cup to be recoverable on a global scale, while maintaining the performance we know and trust? Have an idea? Share it with @OpenIDEO in the #NextGenCup Challenge by November 16th for a chance to make it a reality! https://ideo.to/7qQmFf
We’re Looking For
Solutions must address the hot and cold fiber cup.
Ideas may include cup lids, sleeves, straws, liners, and/or consider reuse and alternative delivery systems.
Ideas may also consider hot and cold cups separately.