The two social platforms will highlight different facets of peace and ensure that peace is an attainable, relatable goal in today’s complex world.
engageSimply, a leading innovator of customer engagement solutions for brands and agencies, along with PartnersGlobal and Alliance for Peacebuilding, two non-profit leaders in global peacebuilding, have joined forces to launch Unite 4 Peace and Redefining Peace. These two comprehensive social platforms are bringing together the many global voices that support the United Nation’s International Day of Peace and TOGETHER campaign, by promoting the message that through all our efforts both local and global – Peace is possible. Visitors will learn about many different creative acts that contribute to peace around the world, and how each of us can make a difference towards positive social change.
“Nowadays, many people perceive peace as an abstract concept that can’t be achieved through realistic courses of action,” said Judy Shapiro, CEO and Founder of engageSimply. “In order to show how individuals can be informed, engaged, and active about achieving peace in different ways, we are creating 2 online communities, each with its own subtopics using original and third party content.”
The goal of Unite 4 Peace is to bring attention to the upcoming International Day of Peace on September 21, an annual celebration that began over 30 years ago. It shows how peace is integrally tied to music, women’s rights, the environment, spirituality, prevention of extremism, cities, and of course, education. The second website, Redefining Peace inspires visitors with a vision for the future that is full of innovation and creativity. The community will be up throughout and after the International Peace Day celebrations, and continue to provide content that demonstrates the ways that technology, entrepreneurship, and the arts are paving the way for peace.
“People everywhere are hungry for broader purpose in their lives, and stories that make sense of the complex world around us. For peace to take hold, we need to inspire a much wider community of people willing to work for positive social change, and to convince them that peace is possible, at home and around the world,” said Melanie Greenberg, President and CEO of Alliance for Peacebuilding. “The Alliance for Peacebuilding is delighted to work with PartnersGlobal and peacebuilders everywhere, to create new stories and Narratives for Peace.”
“Now more than ever we need the silent majority of peace-loving citizens to have a stronger voice and a shared platform for uniting around common values,” said Julia Roig, President of PartnersGlobal. “In a crowded marketplace of ideas, PartnersGlobal is working with colleagues around the world and across sectors to aggregate and push forward our combined Narratives for Peace.”
Together, the three companies are promoting a new approach to social activism that combines the scale potential of a technology platform and the intimate customer engagement potential of a social good campaign.
engageSimply, the first-of-its-kind programmatic solution, fuses the science of programmatic semantic targeting with content distribution and optimization. Powered by a new class of contextual data, engageSimply’s platform allows brands to engage the correct audiences around trending topics, simply. Investors include Mogility Capital and the company is headquartered in New York, with offices in Los Angeles and the Ukraine.
About Alliance for Peacebuilding
The Alliance for Peacebuilding (AfP) is the institutional home for the peacebuilding community – a network of over 100 organizations working to resolve conflict and create sustainable peace in 153 countries. Its partners span a range of sectors, including environment, education, unarmed citizen protection, business, media, the arts, and more – all working toward the shared goal of peace. AfP amplifies the voices of peacebuilders worldwide, tackling issues too large for any one organization to address alone.
PartnersGlobal works through a global network to create partnerships with local change leaders to transform conflict, strengthen democratic institutions, and achieve sustainable development. PartnersGlobal has a vision for the world where all of us – communities, governments, organizations, and businesses – work together to peacefully manage change.
For More Information:
- Judy Shapiro, CEO & Founder, engageSimply: firstname.lastname@example.org
- Melanie Greenberg, President & CEO, Alliance for Peacebuilding: email@example.com
- Julia Roig, President, PartnersGlobal: firstname.lastname@example.org